AmCham Spain
AmCham Spain — American Chamber of Commerce in Spain

Building AI Tools for Policy & Advocacy Teams

An interactive working guide for AmChams in Europe — what's possible with AI, and how to start today.

AI in Advocacy: monitoring and analytics toolsAmChams in Europe
12 June 202615-minute showcase + Q&A
Alejandro RuedaAmCham Spain
Where the network is · 01

You're not starting from zero

Before the how-to, a snapshot of where the network actually is. Ten AmChams across nine countries told us how they use AI today — and what they want next.

100%
already use AI tools
8/10
use it informally — no shared guidelines
9/10
are teams of 15 people or fewer
Tools already in use
ChatGPT 10 Copilot 7 Claude 6 Gemini 5 Perplexity 2
What AmChams asked us to cover
Where they want AI to help most
Position papers & consultations8/10
Regulatory research & monitoring7/10
Events & content preparation6/10
Member communications5/10
Economic & trade data5/10
Voting & political analysis3/10

Everyone has started — but 8 in 10 work without a shared method. The opportunity isn't adopting AI; it's getting structured and learning from each other. That's what this guide is for.
Source: AmChams in Europe — AI Adoption Survey, May–June 2026 · 10 respondents, 9 countries · anonymised.

The big picture · 02

Where AI actually is today

Forget the hype cycle. For a policy team, three shifts matter — and none of them require you to be technical.

01

AI stopped being a search box

The useful question is no longer "what can it answer?" but "what work can it carry out for me?" — drafting, researching, comparing, structuring.

02

The skill is no longer coding — it's instructing

The people getting the most out of AI are not engineers. They are the ones who can clearly describe a task, give context, and judge the result. That is exactly what advocacy professionals already do.

03

The gap is now adoption, not capability

The tools are ready and affordable. The advantage goes to organisations that simply start — turning AI from a curiosity into part of how the team works.

A useful mental model · 03

From chatbot to agent

Three levels of using AI. Most people stop at level one. The leap that changes how a policy team works happens at level three.

Level 1

Chatbot

You ask a question, it answers. No memory of your work, no context about your organisation.

ChatGPT · Claude · Gemini — out of the box
Level 2

Assistant with context

It knows your documents, your style and your priorities, and keeps them between sessions.

Claude Projects & Cowork · Custom GPTs
Level 3

Agentic system

It plans the task, researches across sources, verifies its facts and delivers a finished product — with you in control.

Claude Code · custom agents — AmCham Spain OS
Definition · 04

What is agentic AI?

A chatbot responds. An agent works toward a goal — it breaks a task into steps, uses tools, checks its own output, and only comes back when there is something to show. An agentic system is several of these agents organised like a small team.

🎯

Goal

You state the outcome in plain language

🧭

Plan

It breaks the task into steps

🔎

Act

Searches, reads, drafts using tools

Verify

Checks facts & sources

📄

Deliver

Returns a finished output

Think of it as a junior policy team that never sleeps: a researcher, a writer, a fact-checker and an analyst — each given clear instructions once, then reused on every project.

AmCham Spain OS · 05

The architecture, without the jargon

It is not a single app. It is a set of plain-text instructions that turn Claude into a policy team. Every layer is a file a non-technical person can read and edit.

🧠

The brain — system instructions

One master file defines how the system thinks, writes and what it must never do.

"the house rules"
👥

Specialist agents

Researcher, writer, fact-checker, stakeholder analyst — each a short instruction file.

"the team members"
📐

Skills & templates

Reusable recipes and document formats: position papers, briefings, meeting notes.

"the playbook"
🔌

Tools & data sources

Official sources it can reach: EU law, national parliaments, economic data, public consultations.

"the research desk"
🗂️

Project memory

Each committee or topic keeps its context, so the system resumes where you left off.

"the filing cabinet"
AmCham Spain OS · 06

What it does every day

Work that used to take days of manual effort, delivered in minutes — with every figure traced to a source.

📡

Regulatory radar

Monitors EU and national legislation, votes and public consultations, and flags what affects members — before deadlines.

🗳️

Voting analysis

Breaks down parliamentary votes by group and key legislators, with implications for advocacy.

📝

Position papers

From context documents to a publication-ready draft with cited, verified data.

🧭

Stakeholder mapping

Aggregates public positions of MEPs and officials to prepare meetings and coalitions.

🛡️

Verification engine

No claim without a source. Built-in fact-checking blocks unsupported or invented data.

🎨

Polished outputs

Branded briefings, slide decks, interactive dashboards and this very presentation.

AmCham Spain OS · 07

What it's made of

Three simple building blocks. None of them is code you have to read — they are instructions, recipes and timers that turn one assistant into a working team.

👥 Agents 33 specialists researcher · writer · fact-checker briefed once, reused always 📐 Skills 34 reusable recipes position papers · briefings call one by name, runs the same Scheduled tasks always on the radar scans each morning flags only what changed AmCham Spain OS one assistant, working like a full policy team

Each block is just a short instruction file in plain language. Add one and the system grows — no code touched.

AmCham Spain OS · 08

Where your team meets it

No terminal, no setup for the people who use it. The system runs in the background and you reach it through tools your team already knows — including your phone.

👤 You & your team no code, no setup 📊 Dashboard the whole radar at a glance 📱 Telegram ask & get alerts on your phone 💬 Discord shared team space · 21 commands AmCham Spain OS runs in the background

Same brain, different doors. A non-technical colleague uses it from a familiar chat app — without opening a folder or a line of code.

Proof, not slides · 09

See it in action

Four outputs we generated before this session — nothing typed live. Each one is a plain file your team can open, edit and trust.

radar · 12-Jun-2026.md
AI Act — implementing actsNew
CSRD Omnibus — Council textMoved
Cyber Resilience Act — guidanceMoved

Regulatory scan

daily

Every morning, only what changed — each item linked to its official source.

vote-analysis.md
EPP
S&D
Renew
Swing votes & advocacy read

Voting analysis

on demand

Any plenary vote, broken down by group and key MEPs — with what it means for your asks.

position-paper.md
1Context & state of play
2Our position
3Key arguments
4Sourcescited

Position paper

draft

From your context docs to a cited, publication-ready draft.

stakeholders.md
RapporteurSupportive
Shadow · RenewNeutral
DG CONNECTCautious

Stakeholder map

per topic

Public positions of MEPs and officials, aggregated to prep a meeting.

Pre-generated on purpose — no waiting, no live failures. Open any of them and every figure traces back to its source.

Your turn · 10

How your AmCham can start

You don't need our full system to begin. Pick one platform, give it your documents, and you have results the same afternoon. Then grow.

The Anthropic path · Claude

  • 1Claude Cowork — the desktop app. Open a folder of your documents and instruct it in plain language. No terminal, no setup. Day one.
  • 2Claude Code — the same idea, more power: named agents, project memory, automations. Week 2–4.
  • 3Custom agents — connect data sources and build workflows tailored to your AmCham. Month 2+.

The OpenAI path · ChatGPT

  • 1Custom GPTs & Projects — load your style, priorities and reference files into a reusable assistant. Day one.
  • 2Workspace agents — let ChatGPT carry out multi-step tasks: browse, read files, compile a draft. Week 2–4.
  • 3Codex — the developer agent that builds and automates your own tools, the way we did. Month 2+.

Either path costs around $20–30 / month per person to begin. The platform matters less than the decision to start.

Before you deploy · 11

Doing it safely

An agentic system acts on your behalf. A handful of guardrails keep it trustworthy — and keep your members' trust.

🧑‍⚖️

Human in the loop

The system drafts and proposes; a person reviews and approves anything that goes out the door.

📚

Sources, always

Require every claim to cite a source. Treat unverifiable figures as red flags, not facts.

🔐

Protect secrets

Never paste passwords, API keys or member personal data into prompts. Keep credentials out of files.

🚫

Read-only by default

Give the system permission to read and draft — not to delete or send. Expand access deliberately.

🛰️

Mind the data boundary

What you share with a model leaves your control. Use business-tier terms; avoid sensitive or confidential inputs.

📋

Access & audit

Know who can run what, and keep a record. Start with a small, trusted group before scaling.

Goodies to take home · 12

Your first agentic system, in two prompts

Open Claude Cowork or Codex, point it at a folder of your documents, and paste these. Hit the Copy button — they are yours to keep.

🚀

1 · Bootstrap your assistant

Cowork · Codex
prompt — copy & paste
You are my AmCham policy assistant. Read every file in
this folder and tell me what you found. Then create a
file HOUSE-RULES.md defining: who we are, our tone
(formal, concise, sourced), our priority topics, and one
rule you must never break — never state a figure without
citing its source. Ask me 3 questions before you start.

This becomes the brain of your system — plain text anyone can read and edit later.

📐

2 · Turn a task into a Skill

reusable
prompt — copy & paste
Create a reusable Skill called "position-paper". Given a
topic and our position, it should produce a structured
draft: context, our stance, key arguments, and a sources
list. Save it as a skill so I can call it again by typing
/position-paper. Show me the skill file before saving.

Skills are your playbook: write the instructions once, then reuse them with a single command.

Goodies to take home · 13

Make it run on its own — and stay honest

Add a teammate and let the system work while you sleep. Then a few simple habits to keep it trustworthy.

3 · Schedule a routine

routines · scheduled tasks
prompt — copy & paste
Set up a scheduled task that runs every weekday at 08:00.
Each run: check for new EU and national legislation on
[our priority topic], list only what changed since the
last run with a source link for each item, and save it to
a dated file in /radar. Keep it read-only — draft, never
send. Notify me only when something actually changed.

Routines (Cowork) and scheduled tasks (Codex) let your assistant do the watching for you.

🛡️

4 · Add a fact-checker agent

specialist agent
prompt — copy & paste
Create a specialist agent called "fact-checker". Its only
job: read a draft and flag every claim that lacks a source
or looks invented, with a suggested fix for each. It must
not rewrite the draft — only review it. I will call it
after every document before anything goes out.

Your system becomes a small team: a writer that drafts, a checker that keeps it honest.

  • Give it your real documents. Context beats clever wording — feed it the files you actually use.
  • Start read-only. Let it read and draft; grant "send" or "delete" only once you trust it.
  • Iterate. Your first prompt is a draft, not a contract — refine it in plain language.
  • Keep secrets out. No passwords, API keys or members' personal data in prompts.
Your next step · 14

The tools are ready.
The only question is what you will build.

Pick one platform Open Cowork or Codex Point it at your documents Results the first afternoon Deep-dive sessions on request

No code. No CS degree. Just curiosity — and the willingness to start.

AmCham Spain

Prepared by AmCham Spain for AmChams in Europe · AI in Advocacy session · 12 June 2026

Use or Space · F fullscreen · P print · click + cards for the working guide